Re(1): 15k spectators with modifieds - variety is the key


Some more details:
It was 22 $ at the gates
1000 VIP / Sponsor tickets sold (free food and drinks) for 90$ each (well..sponsors of the event (6000$ min) received 20+ tickets - so 200+ tickets were given out on that base) - up in the tents behind the grand stand
we sold out 600 spots for camper vans / trailers two weeks prior to the event - telephone didn't stand still from then on - asking for possibilities of accommodation in the area, as there were no more hotel rooms available within 20 mls.
Total collapse of traffic for 4 hours within 5 mls around the event location...

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