Re(4): Why dont you ever play Dancing Queen? Posted on June 19, 2021 at 05:12:50 PM by Your career counselor
Radio wasnt on the decline when I went into it. We still had the Fairness Doctrine and radio stations were still scared of the FCC. I know, because as News Dir, I had to go get the ascrtainment surveys and write the copy at license renewal time to demonstrate how my station was fulfilling its news and public affairs commitment.
Yes youre right, that all changed for me when first, rock stations dropped REAL news for MUSIC News...and then dropped commitments altogether.
It was a disaster for the radio news folks, just like the internet and media consolidations been a disaster for the programming staffs.
I have to dispute your use of the word 'profession'....it is not synonymous with 'career' or 'industry.' Professional usually is to be associated with the professions, like medicine, engineering, education, law. The rest of us working stiffs who earn our money mostly by the hour are pimping ourselves, claiming we're professionals.
And just to offend you, I'd remind you that selling radio time is right down there with selling vacuum cleaners and used cars--maybe even PhD school chiropractors. I might cut you slack if you have a license or piece of paper on your office wall showing you're a professional, but I doubt you have one, do you?
All the research shows that in THIS Millennia, most people change careers two or three times. I did twice if you count both radio and TV as one career. My second career was Computer programming and management (commonly called "IT", "Information Technology." Now that one paid well but since its become a mature industry now, we too are a dime a dozen. That's what the military trained me for back in 69 but I didn't get back to it until I got media work out of my system.
My original college major was accounting and marketing--a business major-- but that was my dad's influence. It was boring as hell and back then, they didn't have accounting software because there weren't any PC's. Debits and credits by hand was hell for me so even small town radio news in school was more fun.